Emil Ruder, Date of Birth, Place of Birth, Date of Death

Emil Ruder

Swiss typographer (1914-1970)

Date of Birth: 20-Mar-1914

Place of Birth: Zürich, canton of Zürich, Switzerland

Date of Death: 13-Mar-1970

Profession: graphic designer, typographer

Nationality: Switzerland

Zodiac Sign: Pisces

Emil Ruder (1914–1970) was a Swiss typographer and graphic designer, who with Armin Hofmann joined the faculty of the Schule für Gestaltung Basel (Basel School of Design).He is distinguishable in the field of typography for developing a holistic approach to designing and teaching that consisted of philosophy, theory and a systematic practical methodology.
He expressed lofty aspirations for graphic design, writing that part of its function was to promote 'the good and the beautiful in word and image and to open the way to the arts' (TM, November 1952 Issue).
He was one of the major contributors to Swiss Style design.
He taught that typography's purpose was to communicate ideas through writing, as well as placing a heavy importance on Sans-serif typefaces.
No other designer since Jan Tschichold was as committed as Ruder to the discipline of letterpress typography or wrote about it with such conviction.