Ljubo Jurcic (pronounced [?u?b? jû?rt?it?]; born 20 March 1954) is a Croatian economist, current president of the Croatian Association of Economists since 2006 and former Croatian Minister of the Economy (2002–2003).Ljubo Jurcic is a Bosnian Croat born in the village of Ružici, near Grude, SR Bosnia and Herzegovina, SFR Yugoslavia.
Three of his uncles died in World War II, including one Maksimilijan Jurcic, a Franciscan friar who was killed by Yugoslav Partisans in 1945.
He graduated from the Faculty of Economics at the University of Zagreb and became a doctor of economic science.
From July 2002 to December 2003 he served as Economy Minister in the second Cabinet of Prime Minister Ivica Racan.Although he was not a member of the ruling Social Democratic Party of Croatia (SDP) party, he was closely aligned with them as a non-partisan economic expert.
As head of SDP's Council for Economy and Development, Jurcic formulated SDP's economic strategy that would be implemented should the party win the 2007 elections.
The Social Democrats' Main Committee, following a proposal by party chairman Zoran Milanovic, named Jurcic as SDP's candidate for the office of Prime Minister.On November 30, 2007, this decision was reverted, with the election still running, and he was substituted with Zoran Milanovic.Ljubo Jurcic remained in SDP ranks while still showing his definite non-partisan attitude by publicly defending singer Marko Perkovic Thompson from accusations that arose after his successful May 2008 concert in Ban Jelacic Square.
At the same time, he had been published in and is a member of the editorial board of the left-wing magazine Novi Plamen.On July 12, 2009 Jurcic contended a party primary to be nominated the SDP candidate for the December 27 presidential elections, but was defeated by the Law professor and musician Ivo Josipovic.In May 2011, Jurcic left SDP and became an independent representative in the Parliament.
In September 2011, Jurcic announced that his new party Croatian Economic Initiative (Hrvatska ekonomska inicijativa) would enter into a pre-election coalition with the Bloc Pensioners Together (Blok Umirovljenici zajedno).
On October 6, 2011, he signed a formal pre-election coalition agreement with the representatives of the Party of Pensioners and the Alliance of Primorje-Gorski Kotar.
By November, they named their coalition "Znati kako" and extended it to include another small party, the Croatian Labour Party.
Their election lists failed to enter the parliament.