Víctor González Torres (born July 1, 1947 in Mexico City), is a Mexican businessman who ran as a write-in candidate in the 2006 Mexican presidential election.
He is nicknamed "Dr.
Simi" after the mascot of his national drugstore franchise, Farmacias Similares.
Despite not being an official candidate, he made a massive marketing campaign to enter the election.
Many media outlets covered his campaign and his struggle with the Federal Electoral Institute (IFE) for legitimacy, while others considered him a sort of "comic relief".He is the founder and director of an associated charitable body, The Group for a Better Country (Grupo Por Un País Mejor), which seeks to provide low-cost medical services and provide a platform against official corruption.
His franchise slogan was "The same only cheaper", and his campaign one was "To serve God and the people of Mexico".
As a non-official candidate he frequently stressed the fact that he pays all of his own campaign expenses, thus being the "cheapest" candidate.
He attempted to run as a candidate for the Alternativa party, whose campesino wing promoted his bid.
The IFE eventually quashed his aspirations by ruling in favor of Patricia Mercado.