Shelley Sullivan, Date of Birth, Place of Birth

Shelley Sullivan

Australian entrepreneur

Date of Birth: 13-Jul-1973

Place of Birth: Sydney, New South Wales, Australia

Profession: entrepreneur

Nationality: Australia

Zodiac Sign: Cancer

Shelley Sullivan (née Barrett) (born 13 July 1973) is an Australian entrepreneur and business woman.
She is the CEO and founder of the Innovative Brands Group, a high-growth organisation which houses ModelCo and MCoBeauty, both creation of Sullivan.
The ModelCo brand is now in its 17th year, and for every one of these years, ModelCo has been the flagship for innovation and quality within the cosmetics industry.
Today it continues to prosper and cater to its global customer base with forward thinking, depicting a formula for success.
In 2019, MCoBeauty had evolved out of the success of ModelCo to dominate the "luxe for less" beauty category with a range of "purposeful, cruelty-free beauty solutions" for $30 of less.