Sherwood "Sherry" Bassin (born August 14, 1939) is a Canadian ice hockey executive known primarily for 36 years of involvement in the Ontario Hockey League as a general manager, team owner and coach.
Bassin successfully turned franchises around, and his teams won five J.
Ross Robertson Cups, and appeared in six Memorial Cup tournaments, winning once.
Bassin helped the Canadian National junior team win its first gold medal in 1982, and another in 1985.
He was twice named OHL Executive of the Year and CHL Executive of the Year, and briefly worked for the Quebec Nordiques.