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About George Newall
- George Newall is an American songwriter and business person.
- While Co-Creative Director of McCaffrey & McCall, Newall "invented" HaiKarate, an off-the-wall spoof of cliché after shave lotion advertising.
- Hai Karate became the most successful men's toiletry introduction of the sixties.
- In the 1970s he was involved in the creation of the Schoolhouse Rock! episodes. Newall enrolled at Florida State University in 1955.
- He studied composition with John Boda, winning Florida Composers League awards in 1958, 1959, and 1960.In 1970, Newall became the catalyst in the creation of ABC's Schoolhouse Rock!.
- The McCaffrey & McCall President, David McCall, asked him to help develop the concept of setting rote learning to rock music.
- Newall found Bob Dorough, a composer of uniquely eccentric jazz tunes and lyrics and introduced him to McCall and Newall's creative partner, Art director cartoonist Tom Yohe.
- Later that year, the group took their educational idea to Disney CEO Michael Eisner, then Director of Children's Programming at the ABC Television Network.
- Eisner immediately bought the idea and in 1972, 3-minute Schoolhouse Rock! segments starting running on ABC seven times each weekend. In 1978, Newall left McCaffrey & McCall with his Co-Creative Director, Tom Yohe, to start Newall & Yohe, Inc., intent on producing animated educational programs for commercial television.
- In addition to winning four Emmys for Schoolhouse Rock!, Newall & Yohe also won an Emmy for Drawing Power, a Saturday morning educational series they created for NBC.
- Newall & Yohe won numerous other awards for its work, including Emmy nominations for its Nutrition Spots for ABC, The Metric Marvels for NBC, "When You Turn Off Your Set, Turn On a Book" for NBC, and an Action for Children's Television Act Award for (in the words of the citation): "Cartoons with a Conscience," animated segments in "Drawing Power," which prove that cartoons can be nonracist, nonsexist, informative...
- and funny."
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