Theodore Levitt, Date of Birth, Place of Birth, Date of Death

    

Theodore Levitt

American economist and professor at Harvard Business School

Date of Birth: 01-Mar-1925

Place of Birth: Vollmerz, Hesse, Germany

Date of Death: 28-Jun-2006

Profession: economist, university teacher

Nationality: Germany

Zodiac Sign: Pisces


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About Theodore Levitt

  • Theodore Levitt (March 1, 1925, – June 28, 2006) was an American economist and a professor at the Harvard Business School.
  • He was editor of the Harvard Business Review, noted for increasing the Review's circulation and popularizing the term globalization.
  • In 1983, he proposed a definition for corporate purpose: "Rather than merely making money, it is to create and keep a customer".

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