Kevin Roberts (businessman), Date of Birth, Place of Birth

    

Kevin Roberts (businessman)

British businessman

Date of Birth: 20-Oct-1949

Place of Birth: Lancaster, England, United Kingdom

Profession: entrepreneur

Nationality: United Kingdom

Zodiac Sign: Libra


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About Kevin Roberts (businessman)

  • Kevin John Roberts (born 1949) is a British businessman.
  • He was the chief executive officer (CEO) of the advertising agency Saatchi & Saatchi from 1997 to 2014.
  • In September 2006, Saatchi & Saatchi won a US$430 million JC Penney contract because of the idea of lovemarks, which was invented and promoted by Roberts.
  • Roberts became executive chairman of Saatchi & Saatchi in 2015, then non-executive chairman in 2016.
  • He resigned in August 2016 and is now chairman of Beattie, the creative communications group.

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