Laurence Boschetto, Date of Birth, Place of Birth

Laurence Boschetto

Chief Executive Officer and President of Draftfcb

Date of Birth: 28-Jul-1954

Place of Birth: Boston, Massachusetts, United States

Profession: businessperson

Nationality: United States

Zodiac Sign: Leo

Laurence Boschetto (born July 28, 1954) is Senior Advisor to the Interpublic Group.
He used to be the CEO and President of Draftfcb, a global advertising agency network.
He assumed this role in February, 2009, after serving as the president and chief operating officer of Draftfcb since June, 2006. Earlier in his career, Boschetto was vice president and corporate advertising director at Manufacturers Hanover Trust.
From there he served as executive vice president of account services and strategic planning at Edwin Bird Wilson.
He was a founding member of Adler Boschetto Peebles, which was acquired by Draft in 1997.
Boschetto, a proponent of developing data analytic systems, then served as the general manager of Draft’s New York office until Draft merged with Foote, Cone & Belding in June, 2006, to form Draftfcb.