Monika Hestad, Date of Birth, Place of Birth
TweetMonika Hestad
Norwegian industrial designer and researcher
Date of Birth: 
Place of Birth: Ulsteinvik, Møre og Romsdal, Norway
About Monika Hestad
- Monika Hestad (born 8 March 1977) is a Norwegian industrial designer and researcher. Hestad was educated at the Oslo School of Architecture and Design and received a Master of Industrial Design degree (sivilindustridesigner) in 2002.
- She was awarded a doctorate (Ph.D.) from the same institution in 2008.
- Hestad has practiced as an industrial designer and consultant since 2001.Hestad's research has examined the interaction between industrial design and brand building.
- These fields have in the past been the domain of industrial designers and marketing professionals respectively, and the interaction between them has been limited.
- Through her doctoral research and several articles Hestad developed models to illustrate the role of the product's form in the strengthening of a brand.
- The research has primarily been directed at the strategic level within theory and practice, and looked at what implications the brand context has for industrial designers' treatment of form.
- She has nevertheless also made findings that are relevant to industrial designers and companies on a tactical level.
- As part of her doctoral research Hestad also investigated how end user involvement in all stages of a product life cycle changes the assumptions of the design process.
- Her book Branding and Product Design: An integrated perspective (2013) provides a summary of her research and how her findings are relevant for designers, marketers and managers.From 2002 to 2003 Hestad was part of a commission appointed by the Norwegian Government (Council of State) to suggest a new Higher Education Act for Norway.
- The commission, headed by Anders Chr.
- Stray Ryssdal, produced Official Norwegian Report NOU 2003:25 which led to the Parliament passing a new comprehensive Higher Education Act in 2005.Hestad resides in London, where she leads the consultancy Brand Valley Design and a lectures at Central Saint Martins.
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