Date of Birth: 
About Walter Landor
- Walter Joseph Landor (born Walter Landauer, July 9, 1913 – June 9, 1995) was a brand designer and the founder of Landor.
- He was an acclaimed designer and a pioneer of branding and consumer research techniques widely used to this day.
- Landor, the company he founded in 1941, has offices around the world."Products are made in the factory, but brands are created in the mind," Walter Landor memorably stated.
- He had a particular gift for creating designs with broad popular appeal, such as the Coca-Cola script.
- Brands as diverse as General Electric, Japan Airlines, Levi Strauss, and Shell Oil all benefited from his vision and commitment.
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